REPLICA
Roles: Solo Project
Sound Design: Facundo Capece
Building Identity Through Transformation: REPLICA
Replica is a creative studio known for crafting digital-first entertainment campaigns across platforms, from audiovisuals and digital products to interactive installations. The challenge was to reflect their multidisciplinary capability in a single visual tone.
Creative Approach
I used the five-block logo as the project’s visual DNA.
It starts simple, then expands through gradient light effects, 2D frame-by-frame strokes, full 3D space, and expressive color before resolving back into the logo.
This journey mirrors their diverse capabilities while reaffirming unity.
STORYBOARD
STYLEFRAMES
R & D
SOUND DESIGN
Feeling the concept was solid, I translated the core idea into audio and created this storyboard/music map for Facundo.
It outlines how the piece evolves visually and sonically, starting from simple beginnings, building into layered complexity, and gradually forming a rich harmonic chord before resolving into a single tone.
A shared arc that connects motion and sound.
MODULAR FINALE
The final moment of the animation was designed with reuse in mind: a clean, satisfying resolution that holds up as a standalone loop.
This closing beat becomes a modular building block for social posts, short edits, or casual brand moments, all while staying true to the concept of repetition and modularity.
Solo Project by
Juan Behrens
Sound
Facundo Capece